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Move the Shampoo

Quirky lessons in behavioural effectiveness

by Bri Williams

Softcover
Flexible, high-gloss laminated cover
Instant PDF version
Viewable on any device
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About the Book
In Move the Shampoo behavioural specialist Bri Williams introduces you to fourteen key lessons in behavioural effectiveness. You'll learn why influencing customer behaviour depends on:
- Wearing tennis shoes
- Guarding the potatoes
- Positioning the birdbath
- Dropping the car keys
- Tiling the floor
- Taming the Time Lord
- Unjamming the suitcase
- Moving the shampoo and more!
Author website
https://www.briwilliams.com.au
Features & Details
  • Primary Category: Business & Economics
  • Project Option: 6×9 in, 15×23 cm
    # of Pages: 48
  • Isbn
    • Softcover: 9780464693185
  • Publish Date: Oct 17, 2018
  • Language English
  • Keywords behavioural economics, conversion, sales
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About the Creator
PeoplePat
Bri Williams
Australia

Bri Williams is The Behaviour Changer, one of Australia's leading authorities on behavioural influence. Bri founded People Patterns in 2011, a specialist consultancy that helps improve the effectiveness of businesses and individuals through behavioural science. Bri's books make the science of influence easy to understand and apply.

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